Blue Granite Climbing Gym
Logo design for new climbing gym in South Lake Tahoe.
We worked closely with the client to develop a logo for their new climbing gym in South Lake Tahoe. To locals and area visitors, the shape of Lake Tahoe is instantly recognizable. We tried to implement a new twist on the classic image that has been used in countless logos to keep it fresh and inviting, since the gym will cater to a wide-range demographics, not just rock climbers.